Value Proposition Canvas
In this workshop, facilitated by Jarrod Lowery from Do Tank, you’ll use the Value Proposition Design (VPD) canvas to explore the customer perspective and gain insight into how companies address customer needs. This will allow you to craft your own value proposition and understand how to relieve customers' pains and create customer gains.
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Thursday October 10, 2019
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10:00 AM - 12:00 PM (Central Standard Time)
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mHUB Classroom
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Open to the Public
This event has ended.
In this workshop, you’ll use the Value Proposition Design (VPD) canvas to explore the customer perspective and gain insight into how companies address customer needs. This will allow you to craft your own value proposition and understand how to relieve customers' pains and create customer gains.
Learning objectives
- Learn how to articulate your value proposition.
- Understand your customer’s pains and gains, and gain a deeper customer perspective
